Capital Alternatives Group:
Capital Consulting

Direct Access Partners’ capital consulting practice, managed by our Capital Alternatives Group, offers strategic marketing advice and execution designed to help clients market funds more effectively and efficiently.

Introducing you to investors is but one aspect what we do. Hedge fund marketing has evolved since the crisis of 2008. It’s no longer enough to let your performance speak for itself. Today, you need to clearly articulate the advantage of your investment strategy and the drivers of your alpha. Our capital consulting services include:

  • Branding: We advise you on all aspects of how to build your brand in a crowded environment – from white papers and media-relations strategies to conference speaking appearances
  • Message Development: We partner with and project-manage top-tier designers to help you create marketing materials that are engaging, education, and effective – including presentations, one-pagers, investor letters, and due-diligence questionnaires – and conduct mock one-to-one meetings to ensure you’re prepared when you meet investors
  • Strategic Marketing: We help you develop an approach that addresses all the “where, when, why, and how” aspects of marketing effectively and efficiently